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Events for Women / The Largest Women's Motorcycling Event of 2016
« on: January 15, 2016, 02:26:14 PM »


The Largest Women's Motorcycling Event of 2016

Diamond Bar, CA (January 12, 2016) - Alisa Clickenger of  announces the availability of multiple sponsorship opportunities for the Sisters' Centennial Motorcycle Ride, July 3-24, 2016. A cross-country motorcycle ride for women, the event commemorates the centennial of Adeline and Augusta Van Buren's historic ride across the United States from New York to San Francisco in 1916.

The Sisters' Centennial Motorcycle Ride will be the largest women's motorcycling event of 2016. With a plan to lead 100+ women across the United States, the three-week event will stop in 17 different markets. A full-time photographer and PR person are on ride staff, and press releases plus images will be uploaded daily to media outlets, social media sites and sponsors.

The event's Launch Party in Brooklyn and the Grand Finale Celebration in San Francisco are in the largest media markets in the U.S. Sponsorship opportunities range from hosting individual events to sponsoring ride staff riding specific machines and wearing custom-branded apparel. Press Release announcements, event banners, social media boosting and company mentions in radio and television stories are among the many sponsorship offerings. Cash contributions and in-kind contributions of $2,500 or more receive a logo on the support vehicle, which will be with riders at all times.

Sponsors will benefit from reaching a target audience of riders 30-75 years old with disposable income and plenty of time to ride. The Motorcycle Industry Council has just announced that female ridership is at an all-time high, with women accounting for 14% of all U.S. motorcycle owners. The number of female riders has doubled since 2003, making sponsorship of the Sisters' Ride an unparalleled opportunity not only within the motorcycle industry, but also outside the industry as the group travels across the country gathering national media attention.

The extended family of the Van Buren sisters has joined forces with Clickenger to promote the event, which will launch from the east coast with at least 100 women riders, including Adeline's great-granddaughter, Sofié Ruderman, and Sarah Van Buren, great-great-niece of Adeline and Augusta. The riders will follow the Van Burens' 1916 route as closely as possible, often along the Lincoln Highway.

Combining scenic routes, community events, and important stops along the Van Burens' own journey, the route will allow for great motorcycle riding and promote women as role models by visibly demonstrating their courage and capability as cross-country motorcycle riders.

For details on sponsorship programs and opportunities, please click

« on: December 18, 2015, 12:55:10 PM »

Happy New Year; I thought it would be great to use an example of someone I have helped over the years. The following story really touches my heart with a client and fellow rider I met about a year ago. I have changed his name and some of the numbers of the principal to protect our client, but it is a very real client and I see this over and over again.

John came to me about a year ago. After our meeting, I asked him to go home and gather anything that related to his financial situation so we could look at it on our next meeting. At the very minimum, I would help him understand what risk he might be facing: including not earning anything on his money or outliving what he had.

At our next meeting John told me that he had inherited some money, and it was all still in the accounts he had inherited from his family. He was living only on his social security and was barely getting by. When he did need money, he took some from one of the accounts he inherited. He brought stacks of his statements to me that he did not understand, nor did he want to. He was retired and just wanted to be riding his motorcycle or kayaking. John was very young for a 70-year-old and just venturing ou to meet his friends whenever he could afford to.

I looked at John’s accounts that he thought he had about $350,000.00 in and quickly realized he really had about $850,000.00 at the current market value of his investments. Most of his parents’ money had been invested in the stock and bond markets and over the years had grown significantly. He was not aware, as most people are not, how to read and value the information on his statements from the many different firms and banks. The other thing that jumped off the page was the risk he was taking in the type of investments that they were in and like most, the interest accumulating was very little.

Also, he did not have a will, power of attorney, or health care power of attorney. So his family would have had a very difficult time helping him if he needed it or if something happened to him. At the time, we were in a cycle of the markets that would probably create a great loss for him, in the types of accounts he was holding, if there was a downturn in the economy. The other thing the jumped completely off the page was the enormous loss of income this man was losing.

We sat down to discuss his affairs, and I explained in detail what he currently owned and how it worked. He had 10 different accounts. I explained the risk associated with the types of accounts he had, and since he was now retired he needed to consider locking in the gains and securing his principal.

Next, I explained to John that he would have only one account and that account would give him an income of over 5% for the rest of his life and pass directly to his beneficiaries after his death. I also explained how he could also name some of his beloved charities that he wanted to receive monies at the end of his life. Last, I sent him to an attorney to have his will made and a power of attorney drafted in the event he needed it; he was guided on how to make those decisions.

After about a month, I called him back into my office explaining that he no longer had to worry about the markets or money. He would be getting a monthly check and that his principal would be guaranteed. John was so very happy. He had one account and one person to call with questions. He never dreamed that he could get that much income or that he could secure his principal. All of his affairs were now in order and he had a will, a power of attorney, and peace of mind.

My office continues to get phone calls, emails, and little visits from John saying he is enjoying life so much more now. He tells me of trips he can now take to visit his grandchildren, and that when his daughter came to visit he took them all to Disney World. He can go buy the seafood he loves or go out to eat with his friends whenever he wants.

This is what makes everything I do and all 30 + years in this business worthwhile! Thank you John for also giving me the gift of knowing we changed a wonderful person’s life and touched your family in so many ways.

If you have a question you would like to ask me never hesitate to call. No questions will go unanswered; all questions you have are important.
See you next month,

Please reach out to me directly at 727-459-4875

Michelle Osborne is a Registered Representative offering securities through IFS Securities, Member FINRA/MSRB/SIPC. 3414 Peachtree Road NE, Suite 1020, Atlanta, GA 30326. Phone 404-382-5223. Investing involves risks, including possible loss of principal. Please consider the investment objectives, risks, charges and expenses of any security carefully before investing

Videos / Bentley BABES RIDE OUT
« on: December 17, 2015, 10:29:35 AM »

NBC 4 Photojournalist Lori Bentley strapped on some go-pros, hopped on her motorcycle, and hit the road for Babes Ride Out, an all-girl motorcycle campout. 1200 women in Joshua Tree California for the largest gathering of female motorcyclists in history!

Videos / Leslie Porterfield World's Fastest Woman on a Motorcycle
« on: December 17, 2015, 10:10:42 AM »

Leslie Porterfield loves a challenge. At the age of 16 she bought an old cruiser in boxes for $200 reconstructed it mostly because someone said it couldnt be done. So it is not surprising that at the age of 32 Leslie holds the fastest record on a motorcycle of any woman in the world and is the first woman to earn inclusion into the prestigious Bonneville 200 MPH Club on a conventional motorcycle. After crashing at the Bonneville Salt Flats in 2007 breaking 7 ribs, puncturing a lung and suffering a concussion Leslie was determined to set some records and she did! The record of 209 MPH on an unfaired motorcycle and again in 2009 with an unbelievable 240 MPH pass belong to Leslie. This is the first time in history a woman has taken the award. Leslies goals are simple and summed up in two words Go Faster!

Videos / AMA Get Women Riding Campaign: Road racer Shelina Moreda
« on: December 17, 2015, 09:58:29 AM »

The AMA Get Women Riding campaign features four videos that focus on the sport, camaraderie and individual enjoyment that comes from riding. The campaign is inspired by the life of the late Jeanne Clendenon, a prolific motorcyclist and long-time AMA member. Clendenon, a member of the Retreads Motorcycle Club, earned many riding awards, including completing the U.S. Four Corners Tour in 21 days and winning the Retreads long-distance award four years in a row. Clendenon passed away in 2011.

Videos / AMA Get Women Riding Campaign: Motocrosser Sara Price
« on: December 17, 2015, 09:56:09 AM »

The AMA Get Women Riding campaign features four videos that focus on the sport, camaraderie and individual enjoyment that comes from riding. The campaign is inspired by the life of the late Jeanne Clendenon, a prolific motorcyclist and long-time AMA member. Clendenon, a member of the Retreads Motorcycle Club, earned many riding awards, including completing the U.S. Four Corners Tour in 21 days and winning the Retreads long-distance award four years in a row. Clendenon passed away in 2011.

Videos / AMA Get Women Riding Campaign: East Side Moto Babes
« on: December 17, 2015, 09:28:41 AM »

The AMA Get Women Riding campaign features four videos that focus on the sport, camaraderie and individual enjoyment that comes from riding. The campaign is inspired by the life of the late Jeanne Clendenon, a prolific motorcyclist and long-time AMA member. Clendenon, a member of the Retreads Motorcycle Club, earned many riding awards, including completing the U.S. Four Corners Tour in 21 days and winning the Retreads long-distance award four years in a row. Clendenon passed away in 2011.

« on: December 16, 2015, 01:33:33 PM »
•   Use only clear eye protection (not tinted), and keep it clean and free of scratches.

•   Wait a few moments after leaving a bright area before riding away. Allow your eyes time to adjust to the low light level.

•   Practice avoiding bright light sources as you ride along. Look to one side of street lights, signs, or headlights. For example, as a car approaches, shift your vision from the headlights to the white line along the edge of your lane.
Be wary of overriding the headlight when driving at night. This is when your total braking distance (based on your speed, reaction time, and the road conditions) exceeds the distance you can see ahead. The solution is easy—slow down.

Introduce Yourself / Re: Welcome to the Born To Ride Women's World Forum!
« on: December 16, 2015, 11:38:01 AM »
Welcome to the Forum Susan! Great to have you on here.

« on: December 16, 2015, 11:14:37 AM »
You’re riding in heavy traffic, in position behind an eighteen-wheeler. The eighteen-wheeler travels through an intersection. You follow behind, when suddenly a car from the opposite direction appears in front of you, attempting a quick turn to go behind the semi. With virtually no time to react, you hit the car just ahead of its front wheel and go sailing over the hood, giving your helmet its first road test.
Strategy: This is a variation of the “Basic Left-Turner,” only instead of the offending vehicle failing to distinguish you in the larger traffic pattern, in this scenario you and your motorcycle are obscured by another (usually larger) vehicle. For this reason, it is never a good idea to follow too closely behind a larger vehicle. Foreseeing this situation, you should have slowed and increased your following distance, moving back to where you could better see and be seen.

A similar situation can occur when vehicles are waiting on both sides of an intersection to make left turns. Occasionally, if you are passing to the right of a vehicle that is waiting to turn left, especially if that vehicle is a truck or other large vehicle, you and your motorcycle can be obscured from the sight of the oncoming vehicle waiting to turn, causing that person to turn out into your path. Remain aware of this possibility, and prepare accordingly when passing vehicles that are waiting to turn left.

For more information go to

« on: December 07, 2015, 03:12:30 PM »


Harley-Davidson and photographer Lana MacNaughton announce upcoming Highway Runaways Ride paying homage to women riders blazing their own trail

MILWAUKEE (JUNE 30, 2015) – Harley-Davidson is celebrating 100-years of strong and confident women riders by supporting renowned photographer and motorcyclist Lana MacNaughton and the Highway Runaways Ride. Distinguished for her “Women’s Moto Exhibit,” MacNaughton is leading four of her closest female friends on a cross country Harley-Davison motorcycle journey, starting July 3, when she kicks off the ride in Brooklyn, New York. This four-week tour will end in San Francisco.

The Highway Runaways Ride is inspired by the infamous Avis and Effie Hotchkiss ride in 1915, when the mother and daughter became the first women to ride their Harley-Davidson motorcycle across the U.S. Many women have blazed their own trail in the sport of motorcycling, and MacNaughton leads a modern day celebration of how women riders are unleashing their rebellious spirit and living life on their terms. Like the Hotchkiss ride 100-years ago, the Highway Runaways Ride is also being powered by Harley-Davidson.

Specializing in the photography of the modern-day female motorcyclists, MacNaughton has dedicated her career to capturing and revealing the courageous and beautiful women who live to ride. During the 4,500-mile trek, MacNaughton will collect stories from women riders and take photographs of those who share her passion for the open road.

“This ride embodies the spirit of strong and powerful women. Riding a Harley is about escaping the authority and the structure of mundane life; running away is our dream and it has now become our reality,” MacNaughton says.

Through the Highway Runaways Ride, MacNaughton and her friends are exhibiting their freedom and independence on two-wheels, and they aren’t the only ones riding Harleys to exhibit their strong and powerful spirit. In a survey commissioned by Harley-Davidson, a majority of women riders said that motorcycling made them happier, more confident and feel sexier. MacNaughton is providing a glimpse into motorcycling on these terms, using her camera to capture experiences along way. The pictures will be posted on both Lana and Harley-Davidson’s social media channels at @womensmotoexhibit and @harleydavidson, using #hwyrunaways.

A Highway Runaways Kickoff Party takes place on July 2, at The Shop in Brooklyn, 234 Starr Street. The party, presented by Harley-Davidson, starts at 5:30 p.m. and lasts until close. The night features bands, bikes, beer, a special guest speaker and a chance to meet the women of the ride.

Once on the road, Lana and the others will ride through the Southeast, then across the southern U.S. before heading west to their final stop. They will visit Atlanta, Nashville, Austin, Albuquerque, Denver, and Reno. Along the way, they will stop at Southern Devil Harley-Davidson, Cartersville, Ga. (July 5) and Rocky Mountain Harley-Davidson, Denver (July 22). The Highway Runaways Ride concludes in San Francisco, after logging some 4,500 miles and hundreds of memories. MacNaughton’s Women’s Moto Exhibit is also being featured at the Harley-Davidson Museum in Milwaukee during its Custom Bike Show Weekend, Sept. 4-6, 2015.

The Highway Runaways Ride showcases women’s spirit to break down barriers and ride in their style. Visit for more inspiration and information about MacNaughton and the Highway Runaways Ride, and the many opportunities available for women to start their own riding experiences or take their motorcycling journey to the next level.

About Lana MacNaughton

Lanakila MacNaughton is a Portland based photographer and motorcyclist. After developing a passion for motorcycles in her early twenties, she started documenting the many facets of motorcycle culture through her lens shooting in medium format on a Hasselblad CM. MacNaughton is the creator of renowned traveling exhibition “The Women’s Moto Exhibit” documenting the new wave of modern female motorcyclists—revealing the brave, courageous and beautiful women that live to ride. The show promotes a new perception of female empowerment and inspires an independence and liberation through motorcycling. Lana aims to discover female riders from diverse communities, riding backgrounds, styles and influence finding connectivity amongst riders from these different areas—ultimately changing the way women are perceived not only in the motorcycle community but society as a whole.

About Harley-Davidson Motor Company

Harley-Davidson Motor Company produces custom, cruiser and touring motorcycles and offers a complete line of Harley-Davidson® motorcycle parts, accessories, riding gear and apparel, and general merchandise. For more information, visit Harley-Davidson at


Harley-Davidson Motor Company | US Media Relations Manager

O: (714) 710-9055 M: (414) 248-4590

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